Big Believer started with a name my husband gave me before it was ever a brand.
One day, while talking to my niece, he described me as a "big believer." He said it because he knows that when I believe in something, I believe it deeply. I know what I believe, I'm proud of it, and I'm not afraid to stand up for it.
That phrase stayed with me.
I started thinking about how powerful it is to know what you believe and to be proud to represent it. We wear clothing every day that represents teams, schools, places, and brands we love — so why not wear something that represents something deeper?
That's where Big Believer began.
I wanted to create a brand that gave people a way to wear what they believe. Something that could remind them who they are, what they stand for, and whose team they're on.
And as a mom, a huge part of it was my kids. I wanted to give them something they would actually be excited to wear — something that felt cool and timeless, but also gave them an opportunity to proudly show their faith in Jesus Christ.
Big Believer is a club, but it was never meant to be an exclusive one. Everyone is invited. You don't have to look a certain way, come from a certain background, or have it all figured out. If you believe in something bigger than yourself and you're proud to stand for what matters to you, there's a place for you here.
It's about faith, family, purpose, courage, and being willing to stand for the things that shape who you are.
Know what you believe. Be proud of it. Wear it. Welcome to the club.